Hotel Strategy in Facing the Covid-19 Pandemic (The Westin Resort Nusa Dua Experience)

Authors

  • Ni Putu Lianda Ayu Puspita politeknik negeri bali
  • I Putu Astawa Politeknik Negeri Bali
  • I Gede Mudana Politeknik Negeri Bali

DOI:

https://doi.org/10.58982/injogt.v2i1.38

Keywords:

hotel, management, strategy, covid-19, pandemic

Abstract

Purpose: This research is conducted with the aim of examining the management strategy of a hotel in a Covid-19 pandemic situation.

Research methods: The research method used is descriptive qualitative with virtual interview techniques and literature study.

Findings: The strategy adopted by the hotel, in this case The Westin Resort Nusa Dua is a generic strategy and a corporate functions strategy.

Implication: The strategy is expected to become a reference for other hotels during the Covid-19 pandemic so that the hotels can still operate even in abnormal conditions.

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Published

2021-03-30

How to Cite

Puspita, N. P. L. A., Astawa, I. P. ., & Mudana, I. G. (2021). Hotel Strategy in Facing the Covid-19 Pandemic (The Westin Resort Nusa Dua Experience). International Journal of Glocal Tourism, 2(1), 28-39. https://doi.org/10.58982/injogt.v2i1.38

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